WowMenu follows up after a visit and brings quiet guests back without anyone pulling lists. After a visit, a thank-you goes out with a return offer. When a guest has been quiet for 60, 90 and 180 days, win-back messages follow, each with its own single-use coupon.
Messages are sent by SMS or email, with WhatsApp where it is enabled for your account. Each message is counted per channel and per recipient, so you always know what a campaign costs before it goes out, and spending is capped by default.
A guest who returns is worth far more than a guest you had to acquire twice. Win-back is part of the Suite plan.
Messages are counted per channel and per recipient. WhatsApp and SMS carry a per-message rate shown for your market before you send, and every marketing message depends on the guest's consent. Audience export files for Meta, TikTok, Snapchat and Google are files you upload yourself, not live integrations.
How it connects
What the owner sets up or sees in the portal, and what the guest sees in the QR menu. Screens are from the demo restaurant, Maison Lumière, with demo data.
Automated messages carry a coupon the guest redeems at payment
The owner sets up the post-visit thank-you and the 60, 90 and 180-day messages, each with its own single-use coupon. The guest redeems it by code or link at payment, and the coupon history shows when it was used.
Key benefits
What Automated Guest Win-Back does for your restaurant
A post-visit thank-you
A thank-you with a return offer after a visit.
60, 90 and 180-day win-back
Messages when a guest has been quiet for 60, 90 and 180 days, each with its own single-use coupon.
Seven distribution channels
Flyer, social, influencer, SMS, email, partner referral and staff-issued, with a funnel from sent to redeemed.
Audience export files
Audience files for Meta, TikTok, Snapchat and Google Customer Match, in the right format with upload instructions. WowMenu prepares the audience, and you run the ads.
How it works
A guest visits
After the visit, a thank-you with a return offer goes out.
The guest goes quiet
At 60, 90 and 180 days without a visit, the next message in the sequence follows.
Each message carries its own coupon
Single-use coupons make redemptions traceable to the message that earned them.
You see the funnel
Track each campaign from sent to redeemed.
Frequently asked
When do win-back messages go out?
After a post-visit thank-you, win-back messages go out when a guest has been quiet for 60, 90 and 180 days.
Which channels are used?
SMS and email, with WhatsApp where it is enabled for your account. Messages are counted per channel and per recipient.
Does WowMenu integrate with Meta or TikTok?
No. WowMenu prepares audience export files for Meta, TikTok, Snapchat and Google Customer Match that you upload yourself. It is a file export, not an integration.
Will I get a surprise bill for messages?
No. Every meter has a hard cap from day one, with alerts at 50%, 80% and 100%.